Sunday, February 13, 2011

Why not an iPod Touch 3G?

When I got an iPod Touch a couple of years ago I absolutely loved the thing. It was small, about half as thick as the iPhone, stored all my music and I had access to all the apps in the app store. At least, when I was in range of a Wi-Fi signal. And that was the biggest downside of the Touch. Yes, it was useful outside of a Wi-Fi signal, but it really came into its own when it could connect to a network. I knew at the time that there was no way Apple would ever release a mobile data network capable iPod Touch. I'm sure both them and AT&T was concerned with it cannibalizing sales of the iPhone. But I don't think that's a concern anymore.

It's all about capturing all segments of the market. Some people are willing to pay the Cadillac price of the iPhone and its itinerant data plan. Some people are not. Why not capture some of them with a mobile device that does almost everything the iPhone does, but on a $20/month data plan like the iPad? Especially now that the iPad has blazed the trail. It will probably add a little bulk to the Touch, but I bet there are a lot people out there who would think it is worth it. And it would give AT&T another option while it loses subscribers to Verizon

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